Privacy Policy

Latchly is built by Trendsy LLC ("we", "us", "our"). We take your privacy seriously, especially when it comes to the personal health data you trust us with. This policy explains what data we collect, how we use it, and your rights.

Data That Stays on Your Device

All of your tracking data (feeding sessions, diaper changes, sleep logs, mood entries, symptoms, medications, and health check-ins) is stored locally on your iPhone using Apple's SwiftData framework. We do not have access to this data. It never leaves your device unless you choose to export it.

What We Collect

We collect very little:

• Subscription status: Managed through RevenueCat to process in-app purchases. RevenueCat receives a random app user ID, not your name or email. See RevenueCat's privacy policy.
• Crash reports and basic analytics: If you opt in through Apple's standard privacy settings, Apple may share anonymized crash data with us to help fix bugs.

That's it. No accounts. No email collection. No tracking pixels. No ad networks.

What We Don't Collect

• Your name or email address
• Your feeding, health, or baby data
• Your location
• Any data from your contacts, photos, or other apps
• Device identifiers for advertising

Data Export

Latchly Pro lets you export your data as a CSV file or PDF report. When you export, the file is generated on your device and shared using Apple's standard share sheet. We never see or store your exported data.

Third-Party Services

The only third-party service integrated into Latchly is RevenueCat for subscription management. RevenueCat processes purchase transactions through Apple and does not receive any of your health or baby data. No other third-party SDKs, analytics tools, or advertising frameworks are included in the app.

Children's Privacy

Latchly is designed for parents and caregivers. While the app tracks information about infant care, it does not collect any personal information from children. All data remains on the parent's device.

Data Deletion

Since your data is stored on your device, you can delete it at any time by removing individual entries within the app or by deleting the app entirely. Uninstalling Latchly removes all local data permanently.

Changes to This Policy

If we update this policy, we'll post the new version here with an updated date. For significant changes, we'll include a notice in the app.

Contact Us

Questions about your privacy? Reach out at support@latchly.app or visit our contact page.